They Don’t Know They’re Weapons
Many of the most capable people in the market right now have no idea what they’re worth. They’ve led departments, built systems, managed chaos—and now they’re sitting quietly, unsure how to move. They don’t know AI. But they know how to think. Pair that kind of judgment with execution power, and you stop competing. You leap ahead.
Built to Exit
She didn’t lose a job. She gained a map. The truth no one says: layoffs aren't exits. They're handoffs. With AI and leverage, a single skilled operator can now outperform a team. The solo business isn't small. It's stacked. This isn’t failure. It's the real beginning.
AI Is Not a Feature — It’s the Foundation
A man rebuilds his house from the studs. Not renovated—reborn. That’s what AI-native companies are doing while everyone else is slapping on upgrades. This isn’t about technology. It’s about architecture. Build from zero, or become a beautifully irrelevant footnote.
Not Everyone Wants the Breakthrough
Sell Me Who I Become
You’re Not Selling What You Do. You’re Selling a Better Reality.
What Is Conversational AI — And Why It Matters for Your Membership Business
Don’t Niche Down. Take Up More Space.
You Just Get Me, Don’t You?
Be the Mirror, Not the Megaphone
You Don’t Need More Content
Let the Machine Do the Repetition
Your Most Overused Tool Might Be Undermining Your Business
The Real Expense Is the Stuff You Keep Doing Just Because You Can
Can You Scale This? Or Should You Leave It Alone?
14 Ways to Create + Leverage Direct-to-Consumer Digital Content
Everyone’s Watching
You Still Define Meaning
You’re Busy. But Are You Doing What Actually Moves People?
